When you get to a certain point in your life, you know exactly what you like and how you want to spend your time, especially on vacation.
This campaign for The Aria Resort and Casino in Las Vegas invites guests to find their own perfect version of Vegas when they visit.
Itineraries highlight different attractions around the property:
Some characters come to life in film:
A whole new look for Aria’s restaurant portfolio:
Since the rest of the Vegas Strip shows overhead shots of food on white, we decided to do something different.
The campaign translates to every touchpoint:
Keycards
Keycards
